Wake, make, rinse, repeat.
A large-scale volumetric display debuting at Burning Man 2025.
Primitive Obsession is an homage to the beauty of simple geometric shapes. The installation showcases a collection of digital works, including interactive games, crowd reactive effects, and live VJ'd music-reactive visuals.The installation stands 12' x 12' x 12' in an open frame, with the LEDs hanging freely from above. Revelers are free to enter the installation and walk around inside, pushing the LED strands aside as if in an inverted field of digital grass. Interactivity is facilitated by way of depth cameras and control podiums with arcade buttons.The installation is ruggedized by way of steel cabling reinforcing the LED curtains and plastic sleeves mounted on all strands. The structure is ratchet strapped to the ground and is designed with a minimal drag cross section to withstand the high winds of the playa.